• Problem Reframing

    Reframe Problems Before Solving

    I recently understood the importance of reframing the problem before looking into solutions. It helps in creating simple, effective and economical solution in far shorter time. Here are Seven practices for effective reframing of problem in few minutes that I learnt from HBR article: Establish legitimacy: It’s difficult to use reframing if you are the only person in the room who understands the matter. Share this article with your team https://hbr.org/2017/01/are-you-solving-the-right-problems Bring outsiders into the discussion: Someone who works with your team but not part of it. They will think differently and challenge the group’s thinking. People’s definition in writing: This helps in ensuring everyone have the same view and understanding…

  • What I learnt on Day 1 of MarTech Conference

    Martech Conference at Boston turned out to be one of the best conference I have ever attended. Here is the recap of what I learnt at MarTech Conference in day 1. I think twitter is a very nice global notebook to take notes. This way you are not selfish to keep the good notes from MarTech to only yourself. Tweets about “#martech from:@rohitprabhakar since:2014-08-19 until:2014-08-20”

  • Why I am attending Marketing Technology Conference

    Marketing Technology Conference  is the first ever event for the practice of Marketing Technologies. I go to many conferences but I never write about them and especially before the conference. Few of my friends have recently inquired me on why I am attending the Marketing Technology Conference and what are the benefits I see by attending Marketing Technology Conference (MarTech Conference). The first Marketing Technology Conference (MarTech Conference) is very special for me as it is about my passion and it is a conference that I was praying for few years now. So this is my attempt to share with you why I am attending Marketing Technology Conference (MarTech Conference) and why you may also…

  • Risk vs Issue

    Risk vs Issue is something that confuses us more than anything else in Project Management. I have myself always been confused about the difference between Risk and Issue. I always understood it as Issue is an event and Risk is the Consequence. I believe that most of us in the profession also think the same way. So I am not wrong…until I read the definition in PMBOK.    

  • CIO Role in Big Data

    Today I came across an awesome post by McKinsey on how CIO should play a vital role in the Big Data for their company as CIO have the influence and credibility to run such projects. To help companies raise their game on how they use data and analytics for competitive advantage, CIOs should master four critical roles: as venture capitalist, showcasing the “art of the possible” to internal customers by highlighting the most promising ideas to apply big data and advanced analytics as product manager, assembling easy-to-use big data and advanced analytics “products” designed to match patterns of use by internal customers as recruiter, motivating and retaining the best talent as business leader,…